Truckfile was formed in 2006 to create an innovative and user friendly Fleet & Workshop Management System for commercial vehicles and the transport sector. With over 100,000 individual vehicle records and associated assets on the Truckfile system they are the largest document store for the vehicle and transport market. Over 13,000 users rely on the system on a daily basis to ensure they meet requirements of regulatory compliance.

 

Truckfile approached me for promotional material to be designed and printed for the commercial vehicle show at the NEC in Birmingham. The brief was to produce graphics for each product that Truckfile offers: Fleet Management, Driver Safety Check, Workshop Management, Technician Application, Telematics and Truckfile ER. I decided that each product would have a repeated logo on each brand but where they differentiated was with the colour and typography. I designed and presented each product sheet on double sided A4 (300gsm Silk), each with explanations and descriptions about the product, all of the body copy was supplied by the client. I added mock up images of the system on various smart phones and tablets to show the system in action, this helped with illustrating some of the body copy provided. To finish I designed an A4 Gloss folder which contained the 6 product sheets. Overall the client was very happy with the final outcome and the promotional material helped them gain new sales when presented at the show.